Your client is texting two other agents too

Your client is texting you. They're also texting two other agents they interviewed. It's not disloyal. It's just how people shop.

Whoever responds first, fastest, and most helpfully tends to win the relationship. That's the whole game in the first 48 hours.

Matilda answers before the other two agents check their phones. She's informed, helpful, and sounds like your office. Not a bot.

First mover advantage isn't dead. It just requires coverage you couldn't afford before.

matildahq.com